OneRoom Blog

Streaming used to be just about helping distant guests feel included. Today, it’s also a powerful way to connect with the families you may serve next - without adding any extra work for your team. One of the most underused opportunities? Using streams to open the door to planning ahead. When done well, it’s thoughtful, unobtrusive, and surprisingly effective.

Key Results Increased Efficiency: with a white-glove streaming solution that requires minimal time and effort from CFCS staff. Expanded Community Awareness: building awareness of CFCS's services to more people in their community. Growth in Pre-Planning: identifying engaged pre-planning contacts and growing the community database.

Scammers have become a disheartening reality in our modern, digital life, targeting vulnerable individuals. We see them in the funeral industry in forms such as the obituary scams or the 'Look who just died' scams. Another scam that has been emerging as a concern is Facebook streaming scams.

"When my mother passed away, I wished we had recorded the memorial service," says David Lutterman, CEO of OneRoom. "My brother read poetry. A Scottish family friend spoke, and we could barely understand him. It was all sad and funny—plenty of tears and laughs—and I'd love to replay it. Recordings can be such a big part of the grief resolution process."

Organizing events and community outreach programs can be a meaningful way to serve the families you work with and give back to your community while having a positive business benefit. In this interview, we spoke with Holley and Sarah from Einan’s Funeral Home who have honed their skills in event planning and community involvement through their extensive community event program. To learn from their experience and get inspired, watch the interview or read on below!

Highland Park Funeral Centre offers funeral services at both their Funeral Home and various country chapels and churches in the area. While they have been using OneRoom’s fixed cameras in their Funeral Home for some time, they were missing an option for families requesting recording and streaming of funerals at off-site locations.

"It doesn't have to be limited to funerals." - Holly Sowards, Einan's Funeral Home

Although Sterling-White has large facilities, occasionally they will have a funeral where the crowd becomes so much more than expected. The chapel quickly fills and guests spill out through the car park, gardens, and cemetery. In these situations, Sterling-White won’t turn guests away and risk leaving them disappointed or unable to participate in the service.

Many of our funeral home partners with multiple locations are often wondering how to manage all the moving parts. Having to work with specific issues like on-site operating staff or rotating funeral directors, along with facilitating the various offerings to families can be overwhelming. In fact, some of the biggest demands we have heard are:

As our environment continues to experience frequent change, safeguarding your business by remaining vigilant and adapting to the world around you is becoming increasingly important. Funeral Homes are now having to contend with an unpredictable economic climate, regular staff shortages and quickly changing consumer needs. Digitalization is also becoming a bigger part of the industry. Digital guests are interacting with services in unique but impactful ways.

Are you currently presenting Funeral Streaming at your arrangement meetings with families? While streaming has become a lot more common, many people are unaware that a funeral can be streamed and recorded, so during a funeral arrangement, they will likely be unaware of this option unless it is presented to them.

Making meaningful connections is what keeps us motivated each and every day. It’s why we’re all in this business together. Moreover, the connections funeral directors like you forge is how your business is sustained—it’s why clients think of you in a time of need.

When the pandemic gripped the globe in early 2020, the funeral industry needed a live-streaming solution—and fast. As non-essential businesses shuttered and quarantine protocols were put in place, many funeral directors turned to existing technology such as Facebook live to meet the needs of families and offer a meaningful ceremony for their loved ones.

“No news is good news” “Silence is golden” We have all heard these common sayings - but what if those statements are not always true when it comes to business and understanding our customer’s needs?

Benjamin Franklin put it best: “An ounce of prevention is worth a pound of cure.” Though the Founding Father of the United States coined this phrase to remind Philadelphians about the importance of fire awareness, nearly 300 years later it can still apply to many aspects of modern life—our industry included.